For municipalities

Reach your residents, with no ads, no algorithms and no sale of data

Municipalities need safe, algorithm-free communication with residents, and should no longer depend on platforms outside their control and influence. We are a company from Voss in western Norway that has solved this, and we already work with 120 Norwegian municipalities.

The Hol municipality app on a phone, showing the news item «Political meetings, week 41» and the menu items News, Activities, Report an issue and Self-service.

What does the communication department get?

  • One channel that reaches residents – in the same place where the neighbourhood and volunteering are organised
  • Full control – the municipality decides what is shown, not an algorithm
  • No competition for attention – no advertising next to the municipality's information
  • Reaches everyone – including young and old people who are not on Facebook
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Why now?

Since September 2026, Meta limits Facebook pages that do not pay to around two link posts a month. To share more, the municipality has to subscribe to Meta One.

The problem was there before: for years Facebook has given posts with links very low reach. The municipality has published, but the algorithm has decided who gets to see it.

The question is not only what it costs, but who owns the channel between the municipality and its residents.

In the same place as colleagues in other departments
  • Everyday information, straight to the pocket. News and information from the municipality to residents. What you publish gets shown.
  • Emergency alerts. When it really matters, you reach residents in a channel they already use.
  • Report an issue / resident reports
  • Self-service
  • What's on. Every activity and event in the municipality in one shared calendar, from municipal services to the concert, the festival, the youth club, the brass band, sports and the rural women's association.
  • Organising and volunteering. Events, tasks and volunteers in one place, with a member register, quality assurance, messaging and SMS.
  • Leisure account. Distribute membership-fee support, experience tickets and equipment directly to children and young people without stigma.
  • Paid assignments
Facebook and Friskus side by side
QuestionFacebookFriskus
Who decides what is shown?The algorithmThe municipality
AdvertisingYesNo
LinksAbout 2 a month without payingNo limit
Cost for local clubsEvery page pays for itselfFree when the municipality has a licence
Use of dataThe basis of the business modelNever sold
CompanyAmericanNorwegian
One licence, the whole local community

The municipality pays one licence, and every club and association in the municipality uses Friskus for free. The licence includes:

  • Free use for every municipal department
  • Free use for every local club and voluntary organisation
  • Training at start-up
  • Marketing material and a communication strategy
  • Technical support, maintenance and updates
  • User support when needed

Hol is one example of a municipality that uses the municipality app.

The municipality is the customer, not the product

We do not make money on residents' attention or data: no algorithms, no advertising, and we never sell your data.

Who are we?

Friskus was founded in Voss in 2017 and has offices in Voss, Bergen and Oslo. Our mission is to make it easier for children, young people and adults to take part in their local community.

In line with the national strategy for digitalisation in the public sector, «the resident in the middle and more services around them», Friskus is built as a practical tool for the different departments of a municipality. Everyone gets a tool for their job and reaches their target group, while being on the same digital platform.

Residents get an easy-to-use service and quick access to the right amount of relevant information, based on their interests and needs.

The Friskus logo in the middle, surrounded by five areas: Safe information (emergency alerts, news, resident reports), Resource mobilisation (volunteer, task sharing, quality assurance), What's on? (culture, leisure, courses), Small jobs (find small jobs, post a small job, messages) and Leisure account (money, tickets, equipment).
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What is friskus.com?

Activity overview

Gather and show activities and a wide range of opportunities in a clear and simple way.

Digital tickets and payouts

Our digital solutions for handing out local funds are used today for the leisure card pilot and for municipalities' own leisure and culture card schemes.

Recruit and coordinate volunteers

Make it easy to ask for help and recruit volunteers, and free up resources.

Overview of clubs and organisations

With the organiser overview, residents easily find municipal departments, clubs and organisations.

Talk with participants

Messaging lets organisers and participants talk to each other, so it is easy to start a conversation between residents and municipal departments, organisations and clubs.

Included in the licence

  • Free use for any number of municipal departments.
  • Free use for every local club and voluntary organisation in the municipality.
  • Training sessions to get started.
  • A toolkit with marketing material and a communication strategy.
  • Technical support, operations, maintenance and updates for a modern, easy-to-use tool.
  • User support as and when you need it.

Our project advisers help you with implementation and training.

Children laughing and playing together outdoors

It should be easy for everyone to take part in meaningful activities, and to feel joy, belonging and engagement!

The Friskus vision

What everyone gets

Benefits for your municipality
  • Cross-sector collaboration. Recruitment and the coordination of events and volunteering happen in one place.
  • Save time and money. Friskus makes the working day simpler for everyone who works with activation, activities, culture, follow-up, integration and inclusion.
  • Better quality of life for residents. The tool can help prevent social inequality in health, and stop loneliness and exclusion from growing.
Benefits for organisations and clubs
  • Simple administration. Create activities and keep track of participants. Regular activities can repeat for the rest of the year.
  • Built-in messaging. A coordinator can contact participants and keep in touch with members, volunteers and newcomers.
  • Quality assurance. Group members get their own certificates, so you can check participants when an assignment needs a confidentiality declaration or a police certificate.
Benefits for residents
  • Overview. An interactive activity calendar with every event and volunteering assignment nearby, all in one place.
  • Community in groups. Explore new interests, use your knowledge and experience, meet new friends, and feel safe before you sign up for an activity.
  • A sense of belonging. It is easy to take on an assignment and do something for others, which gives value both to those who give and those who receive.

How to get started

For your municipality's organisations and clubs to use the coordination and communication tool, the municipality buys a licence. After that, any number of municipal departments, local clubs and voluntary organisations can use Friskus.com completely free.

Today Friskus is Norway's leading supplier of this technology. It is free of advertising, and is rated as high quality and easy to use.

Free e-book: How to recruit clubs and associations (PDF, in Norwegian)

Want more information, or a visit from Team Friskus?

Our project advisers know municipal and voluntary organisation well, and are happy to help you with implementation and training. Email post@friskus.com or contact one of us in the team directly.

Get in touch